A figure that is consistent across July (34.4%) and August (32.1%).
The hospitality industry received a significant boost from the government last week with the launch of a £2 billion Kickstart Scheme that should triple the number of traineeships across the UK*.
Startle’s research into the restaurant experience revealed that a third of frequent pre-lockdown diners think music can improve the post-lockdown atmosphere (33.3%), a statistic that is consistent across July (34.4%) and August (32.1%), see graph 1.
Nearly half (46.2%) of diners who think the restaurant atmosphere would be improved by music are aged 18-34.
While three quarters (75.7%) of those who think music would improve restaurant atmosphere were frequent pre-lockdown diners, a statistic that is consistent across July (82.3%), see graph 2, and August (69.1%).
"Customers that dined in restaurants frequently prior to lockdown are well aware of the impact that music can have on creating a great atmosphere. The more infrequent customers might not be aware of all the ingredients that go into a great atmosphere, but they'll know when they've had a good time. Delivering on seasoned expectations and showing everyone how to have a good time will help to earn that all important repeat custom as we head into the winter months."
Surveys carried out July and August 2020. Sample sizes (n) >1000 people, UK Nat. Rep. with 95% confidence level & margin of error of +/- 5%.
*The Caterer article: Launch of Government’s £2bn Kickstart Scheme welcomed by operators. 2nd September 2020
Ready to amplify your brand? Get in touch to find out how we can use music and tech to help you achieve your goals.
Elevate your brand with strategic music solutions, designed to build an impactful audio experience.
Elevate your brand with strategic visual solutions, from digital signage to branded TV, designed to build an impactful experience.
Proactive account management, free player replacements, end-to-end support… our Relentless Support™ team are just that - relentless.
Get in touch to find out how we can use music and tech to help you achieve your goals.
Find out more about how we can use music and tech to help you achieve your goals.
Ready to amplify your brand? Get in touch to find out how we can use music and tech to help you achieve your goals.
Elevate your brand with strategic music solutions, designed to build an impactful audio experience.
Elevate your brand with strategic visual solutions, from digital signage to branded TV, designed to build an impactful experience.
Proactive account management, free player replacements, end-to-end support… our Relentless Support™ team are just that - relentless.
Find out more about how we can use music and tech to help you achieve your goals.
Find out more about how we can use music and tech to help you achieve your goals.
Startle’s research into the retail experience reveals that 50.8% of shoppers think it is less relaxing than before, with three quarters of them (74%) not intending to go with the same frequency as before lockdown.
Startle’s research into the dining experience reveals that two thirds (63.3%) of restaurant goers think that the experience is just as relaxing now as pre-lockdown, and only a third of them (37.4%) will go less frequently compared to pre-lockdown.
Creating a retail brand which can stand the test of time is difficult. How many of these do you remember shopping at?
Get in touch to speak to our team who are ready to help you amplify your brand. We’d love to hear from you.
Startle Technologies Limited
6 Hillside Farm, Pepper Hill
Great Amwell, SG12 9FX, UK
+44 (0) 203 397 7676
Startle Technologies Limited
3015 Lake Drive
Dublin, D24 DKP4, Ireland
+353 1 697 2557
Startle International Inc
228 Park Ave S, PMB 88380
New York, NY 10003, USA
+1 646-585-0165