+44 (0)203 397 7676
Let’s take a deep dive into our latest research, ideas, updates and music musings.
.jpg)
Discover how background music for business influences customer behaviour, dwell time, and sales in retail and hospitality, backed by real research.
Client stories: schuh + Startle.We’re proud to work with schuh. Hear directly from Iris, their Senior Strategic Campaign Manager, as she shares her experience with Startle.
.jpg)
Startle's 5-Step Background Music Strategy for Retail & HospitalityDiscover Startle's 5-step background music strategy, blending expert music curation and behavioural insight to drive commercial impact.
Introducing Featured Playlists: The Sound of Arlo ParksWe're launching Featured Playlists. Starting with, The Sound of: Arlo Parks.
.jpg)
The Rise of Dark Music: Global Trends in Dark Country, Dark R&B and Dark PopNew research reveals dark music genres are growing rapidly worldwide. Explore the data behind Dark Country, Dark R&B and Dark Pop trends.
.jpg)
What Is BPM? (And Why Does It Matter for Retail & Hospitality?)Learn what BPM (beats per minute) means in music and how tempo influences customer behaviour in retail and hospitality.
How to Create Customer Loyalty in RetailLearn how to build customer loyalty in retail with proven strategies focused on in-store experience, engagement, and customer connection.
