Amplify your bar brand with strategic music and digital signage experiences.



Startle is the fully managed background music and digital signage provider for bars and nightlife venues. We take responsibility for delivering it properly, with musicologist-curated playlists that build the right energy from happy hour through to close, scheduled automatically so your on-site team never has to lift a finger.
Head office controls the soundtrack and digital signage across every venue from one platform, with 24/7/365 human support and proactive remote monitoring so nothing goes wrong on a busy Friday night. Predictable monthly cost, plug-and-play hardware, and a simpler way to run your estate.

Music affects our mood, perceptions and behaviours. While the drinks are flowing and your customers are smiling, let's impact their choices and influence how they perceive your brand long after they've left the venue. It can also inspire happy and productive employees.
Adapt to the mood - we have over 100 premium playlists which you can schedule specific to each bar, so the soundtrack will always be spot on. Enhance the buzz and increase spend on a Saturday night with upbeat evening tracks, or spin slower songs to encourage longer dwell times during the week.
Sounds with substance - we know that if your music isn’t on brand, it can be very confusing for customers. That’s why your perfectly branded playlists are curated using data and a robust, academic model that was specifically designed for brand professionals, and we build a close collaborative relationship with you.
The best DJ content, flawlessly - our premium dance solution Ultimate DJ brings bars an alternative to pricey and unreliable live music, providing the perfect mixes to special events and quiet nights to life, curated by industry leading DJs.
Startle's cloud-based digital signage enhances the atmosphere in your bars - whether it's promoting food and drinks deals or combining with your music to build anticipation and excitement around upcoming tunes.

Capture customers - digital signage is engaging, visual, and gets in front of visitors who are ready to spend. It's a great way to reinforce your promotions and brand messaging, especially in high dwell areas like the bar.
A complete audio visual experience - integrate dynamic digital signage with your music to put your soundtrack centre stage. Give your customers something to watch and discuss while they're waiting for their drinks.
It's science - just like music, engaging visual displays are proven to influence customer experiences - reducing frustration and perceived wait times and improving brand recall.

Easily replicate a perfectly curated branded atmosphere across an entire bar estate, all from a single platform with Startle Studio, supported by our Relentless Support™ team.
Our simple drag-and-drop scheduling tool makes it easy to tailor music to different times of day and trading patterns, and even override with a DJ mix if a surprise party enters the door.
Set your venue's opening and closing hours, schedule your volume levels (great for late night volume control), and manage granular permission levels so you can take pressure off your staff, and there's no unwanted mix meddling.
Access your audio visual schedule anywhere. Gone are the days of one computer in a dusty office controlling everything - Studio is wherever you are.
Startle is your partner for building a branded bar and nightlife atmosphere that keeps customers coming back for more.
Enjoy personalised playlists and impactful visuals that work together to create and enhance an unrivalled and fun experience.
Our all-in-one approach to atmosphere building not only creates harmony between your audio visual experience, but saves on the hassle and cost of manually adjusting media throughout the day, and across sites.
It's everything you need to make your venues unforgettable.
It's your brand, amplified.


Book your free brand sound discovery call to see how Startle can transform your music and signage across all locations.
On this call we’ll:
Just need a quote? Request pricing here.
Frequently asked questions.
Yes. Startle's daypart scheduling shifts playlists automatically at times you choose, building energy through the evening without anyone on-site needing to change the music.
Yes. Startle supports multi-zone audio, so each area of a venue can play a different playlist, all managed from head office.
Startle's Studio platform gives head office full control over playlists, scheduling and volume across every venue. You can restrict what individual site staff are able to change, keeping the brand sound consistent.
Startle is a fully managed monthly subscription covering the platform, hardware, curation and support, with no surprise fees. Book a discovery call to request a quote based on your number of venues.
Your business holds its own premises licence with PRS for Music and PPL. Find out more about music licensing here.