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Amplify your charity shop brand with strategic music and digital signage experiences.
Startle is the fully managed background music and digital signage provider for charity shops and charity retailers, on-brand sound across every location, centralised control across your entire estate, and a team that takes responsibility for delivering it properly.
Whether you run 10 shops or 500, Startle gives head office complete control: consistent, curated music at every site, no risk of volunteers changing the soundtrack, and a predictable monthly cost with no surprise fees. Relentless Support™ is available 24/7/365.
Music affects our mood, perceptions and behaviours. Getting your soundtrack spot on not only impacts the choices of your shoppers in-store, it can also inspire happy and productive employees.
Match the mood - Using services like Spotify is illegal for businesses, so we have over 100 fully licensed curated playlists for you to choose from. If you've got a Spotify playlist you already like the sound of, we can find you a professionally curated match. And you can edit or create your own playlists from our multi million-track library.
Audio messaging - Our easy-to-use, wizard-guided audio messaging tool is there to help you promote your cause effectively alongside your music.
Royalty-free - If you’re looking for a royalty-free solution, your playlists will still be carefully curated. No cringe-worthy tracks here, just cost effective, brand relevant ones.
Your charity's purpose is so powerful and impactful, so your digital signage should be too. Give your information the promotion it deserves with our cloud-based digital signage.
Use our user-friendly platform Studio to schedule your branded video and image assets on screens in high dwell areas like your queues, showcasing your important messaging.
Tell your story - in-store signage is visual, impactful, and gets in front of shoppers who are already engaged. It's a great way to reinforce your charity’s purpose, and can even be synchronised with your audio solutions to really seal the deal (think content like stories showing impact of donations).
It's science - studies show that digital signs can reduce frustration and perceived wait times during busy queues. It also helps with brand recall and return custom.
Easy to use - our digital signage solution is managed in the same place as your background music, Studio. Just a simple set of signage playlists and a schedule, all cloud-based.
Easily replicate a purposeful audio visual experience across an entire charity shop retail estate, all from a single platform with Startle Studio, supported by our full service customer service.
With Studio, you can tailor music across multiple locations simultaneously, using our drag-and-drop scheduling tool, all powered by our Startle Player. And if you need a hand, all of our services are backed by our Relentless Support™.
We’ll help you with all the installation, including sourcing your players and cost-effective speakers for all your shops.
Set your store’s opening and closing hours, schedule your volume levels, manage permission levels at head office, and control your music and digital signage solutions in one place.
Startle helps charity shops stand out and make a difference.
Enjoy a huge library of crafted playlists or royalty-free music and branded visuals that work together to create and enhance the in-store experience.
Our integrated platform creates a harmony between your audio visual experience, so your music and design assets always hit the mark - and your employees can spend more time with customers, less time changing tunes.
It's everything you need to keep contributing to changing lives.
It's your brand, amplified.
Startle have consistently been a great support to our stores. From their content management, music profiling and technical support, Startle have enabled us to create a seamless shopping atmosphere across our full store estate.
Marketing Manager
Book your free brand sound discovery call to see how Startle can transform your music and signage across all locations.
On this call we’ll:
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Frequently asked questions.
Startle's Studio platform gives your head office central control over music and digital signage across every shop in your network. You set the playlist and the schedule, volunteers and staff at individual shops cannot override your brand sound.
Yes. Startle operates on a predictable monthly cost per location with no surprise hardware fees. Free next-day shipping, plug-and-play setup and no-quibble hardware replacement are all included as standard, so there are no unexpected capital costs and the monthly spend is easy to budget.
Yes. Startle's digital signage runs from the same Studio platform as the music, so your team can schedule donation appeals, campaign content and brand messaging across every screen in every shop from one central dashboard.
The Startle Player is plug-and-play, it arrives with free next-day shipping and is designed to be set up by any member of staff without technical expertise. For larger rollouts, Startle's team manages the transition to minimise disruption.
Yes, playing music in commercial premises requires a licence (typically PPL PRS for Music in the UK). Find out more about music licenses here.
